Viaduct Recruitment Yields Candidate with Biotech

and Financial Industry Background

Buffalo, N.Y. – Launch NY, the first and only nonprofit venture development organization that provides the 27 westernmost counties in New York early-stage pro bono mentoring and seed capital access, has hired Buffalo native, Katie Iglewski, as Marketing Manager. Launch NY’s recruitment effort was led by Viaduct, a division of the Aleron Group.


Residing in Buffalo her entire life, Iglewski has over 5 years of Marketing experience in a variety of industries. She served as a Digital Marketing Specialist for the biotechnology innovation group at You First Services, Marketing Manager for Buffalo property management company Glendale Development, and most recently within the financial sector as Marketing Director for Niagara Regional Federal Credit Union.


Iglewski says she is “excited to be a part of the fast-paced and rewarding startup environment here in Buffalo and Upstate New York. From the perspective of a marketing professional, you’re always wishing and hoping that the work you do and the message you’re sharing with an audience are something that you truly believe in, so I’m thrilled to help support Launch NY’s vital mission.”


“Katie’s background is perfect for this role, given the diversity of responsibilities she is managing. In Western New York we still don’t expect to see someone who has not only been in a new economy industry like biotech plus also being part of promoting financial products in a community-focused organization,” said Marnie LaVigne, PhD, President and CEO of Launch NY. “We couldn’t be more pleased that this recruitment was so successful.”


Viaduct, who conducted the recruitment, is a Buffalo-based recruitment firm that builds qualified teams for startups and emerging businesses, finding candidates whose values align with the organization’s mission and culture, which proves to be essential for growth and success. “Startups are gaining more and more traction in the region, because talent is recognizing that startups are not only a viable but desirable way to become a part of the new economy in Western New York. Viaduct is glad to be positioned to bring the talent and the opportunities together,” said Pete Petrella, Managing Director of Viaduct.



About Launch New York:


The mission of Launch New York, Inc. (Launch NY), the only U.S. Treasury-designated Community Development Financial Institution (CDFI) directly providing venture funding to businesses in New York State, is to identify, support and invest in high-growth, high-impact companies that can transform the local economy and catalyze the entrepreneurial culture in the 27 counties comprising the western half of Upstate New York. Launch NY is a 501(c)(3) nonprofit venture development organization that promotes economic development through best practices, including high-quality pro bono business mentoring, while operating the most active seed fund in New York State that provides access to seed capital as part of an array of #InvestLocal financing programs designed to facilitate funding for investment-ready companies which have the promise to drive significant economic impact and jobs for our region.


Launch NY is headquartered in Buffalo and has co-locations with partner organizations in Binghamton, Ithaca, Rochester and Syracuse. Since 2012, it has served 1,384 companies, has more than 30 experienced local entrepreneurs-in-residence and its National Mentor Network of 2,000 industry, business and investment experts. Launch NY has mentored companies, including 28% women-led and 28% minority-led startups, which have created 4,875 jobs, attracted over $1.2 billion in co-investment and follow-on capital after joining Launch NY and generated over $209 million in annual revenues.

Launch NY’s #InvestLocal Financing Programs include a nonprofit fund, for-profit limited partner fund and Investor Network. The Investor Network includes opportunities for accredited investors to fund Launch NY portfolio companies of their choice starting with a free sign up to join a community of over 211 members. Those funded by Launch NY’s nonprofit fund, started in 2016, include 84 portfolio companies comprising 29% women-led and 30% minority-led, have created 461 jobs, attracted over $156 million after receiving funding from Launch NY and generated nearly $41 million in annual revenues. Launch NY also leads the premier Emerging Cleantech Opportunity (ECO) Incubator, one of six designated clean energy incubators sponsored by the New York State Energy Research and Development Authority (NYSERDA), as well as the Founders Go Big program, an innovative diversity and inclusion initiative introduced in 2020.


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