Ready to roll? Let’s take a walk through all five stages of the startup experience. With our guidance, you’ll know what to expect from every step of the journey ahead.
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Get your journey going with Launch NY.
Explore.
Our assistance starts with your exploration. We’ll help you understand how to use the Business Model Canvas, your target market, and product-market fit.
In this stage, you’re spending about $10K with funding from friends and family.
Focus
Problem Statement
Customer Discovery
Market Size Evaluation
Tools
Business Model Canvas
Pitch Deck Elements
Resource Network
Deliverables
Validated Problem Statement
Validated Customer Segments
Validated Value Proposition
Start.
Now’s the time to define your business model and advance your product. We’ll work with you to set priorities in developing your product and business.
In this stage, you’re spending between $10 and $100K with funding from several Launch NY Seed Fund, Limited Partner Fund, and Investor Network.
Focus
Revenue & Cost BMC
Alpha Customers
Early Adopters
Tools
Annual Financial Reporting
Financial Models & Analysis
Non-Disclosure Agreements
Deliverables
Customers
Early Revenue
Minimum Viable Product
Demonstrate.
This is your proof-of-concept phase. We’ll support you through vital steps demonstrating the viability of your product and business model, while supporting your fundraising efforts.
In this stage, your team has grown to about four or more people, you’re getting more funding from other sources, and you’re starting to see some revenue.
Focus
Revenue & Cost BMC
Alpha Customers
Early Adopters
Tools
Annual Financial Reporting
Financial Models & Analysis
Non-Disclosure Agreements
Deliverables
Customers
Early Revenue
Minimum Viable Product
Liftoff.
Your product and plans are in place, and your people are poised to take your product to full launch. We’ll help you respond to market feedback, operational and technical needs, and strategic opportunities.
In this stage, your team has grown even larger and you’re closing in on $1 million in revenue.
Focus
Scale Processes
Product Release
Project Planning
Tools
Business Plan
Sample Term Sheet
Preferred Stock Investments
Deliverables
Full Team
Commercial Product #1
Complete Understanding of Costs
Grow.
You’re doing it! You’re delivering your product and making some serious revenues. We’ll help you respond to your ever-increasing demands, team-building needs, fundraising goals, and plans for growth.
In this stage, you’re working with Series A or Series B funding to accommodate the needs of your growing customer base.
Focus
Team Development
Maturation Process
Continued Growth
Tools
TED Talks
SWOT Analysis Worksheet
Preferred Stock Investments
Deliverables
Profits & Revenue
Enhanced Customer Base
Repeatable Business Processes
Looking for an extra edge along the way? Get your hands on the best tools for business planning, financing, and dealmaking in your Launch NY Tool Kit.