Explore.

Our assistance starts with your exploration. We’ll help you understand how to use the Business Model Canvas, your target market, and product-market fit.

In this stage, you’re spending about $10K with funding from friends and family.

Focus

Problem Statement
Customer Discovery
Market Size Evaluation

Tools

Business Model Canvas
Pitch Deck Elements
Resource Network

Deliverables

Validated Problem Statement
Validated Customer Segments
Validated Value Proposition

Start.

Now’s the time to define your business model and advance your product. We’ll work with you to set priorities in developing your product and business.

In this stage, you’re spending between $10 and $100K with funding from several Launch NY Seed Fund, Limited Partner Fund, and Investor Network.

Focus

Revenue & Cost BMC
Alpha Customers
Early Adopters

Tools

Annual Financial Reporting
Financial Models & Analysis
Non-Disclosure Agreements

Deliverables

Customers
Early Revenue
Minimum Viable Product

Demonstrate.

This is your proof-of-concept phase. We’ll support you through vital steps demonstrating the viability of your product and business model, while supporting your fundraising efforts.

In this stage, your team has grown to about four or more people, you’re getting more funding from other sources, and you’re starting to see some revenue.

Focus

Revenue & Cost BMC
Alpha Customers
Early Adopters

Tools

Annual Financial Reporting
Financial Models & Analysis
Non-Disclosure Agreements

Deliverables

Customers
Early Revenue
Minimum Viable Product

Liftoff.

Your product and plans are in place, and your people are poised to take your product to full launch. We’ll help you respond to market feedback, operational and technical needs, and strategic opportunities.

In this stage, your team has grown even larger and you’re closing in on $1 million in revenue.

Focus

Scale Processes
Product Release
Project Planning

Tools

Business Plan
Sample Term Sheet
Preferred Stock Investments

Deliverables

Full Team
Commercial Product #1
Complete Understanding of Costs

Grow.

You’re doing it! You’re delivering your product and making some serious revenues. We’ll help you respond to your ever-increasing demands, team-building needs, fundraising goals, and plans for growth.

In this stage, you’re working with Series A or Series B funding to accommodate the needs of your growing customer base.

Focus

Team Development
Maturation Process
Continued Growth

Tools

TED Talks
SWOT Analysis Worksheet
Preferred Stock Investments

Deliverables

Profits & Revenue
Enhanced Customer Base
Repeatable Business Processes

Find the right tool for the job.

Looking for an extra edge along the way? Get your hands on the best tools for business planning, financing, and dealmaking in your Launch NY Tool Kit.

Open Tool Kit